Supermodel ditches ‘party’ diet of drinks, drugs and cigarettes

When the Sports Illustrated Swimsuit issue went down last week, it was essentially a report on the state of the modeling world.

“The industry right now is about body positivity and acceptance,” said Craig Lawrence, director of Ford Models and a 31-year industry veteran. “Look at the four people they put on the cover of SI: [influencer] Kim Kardashian, Maye Musk in her 70s, Ciara, singer, and Asian curvy model Yumi Nu. SI pushes the envelope and has gone somewhere before it [popular]. Now, of course, people are following suit. “

For decades, the modeling world has been defined by glamorous exclusivity: ultra-skinny models wearing designer duds, smoking designer drugs, alcohol and cigarettes. They were seen, of course not heard.

In the new issue of British Vogue, Gisele Bündchen opens up about her early career And a diet of alcohol and cancer sticks.

The hard-working party fashion models of the 90s are a thing of the past.
The hard-working party fashion models of the 90s are a thing of the past.
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Uminu
Yumi Nu is on the cover of one of four Sports Illustrated Swimsuit issues.
Getty Images for Sports Illustra

“From the outside, I seem to have it all, and I’m 22. Inside, I feel like I’ve hit rock bottom. My day starts with a mocha frappuccino with whipped cream and three cigarettes, then One bottle of wine every night. Imagine how that affects my thinking.”

In 2013, former Vogue Australia editor Kirstie Clements wrote a story about starving models, most notably of catwalkers eating tissues to lose weight. Kate Moss’ 2005 cocaine scandal In the headlines for weeks, Naomi Campbell has spoken out about hitting her Coke and Alcohol Addiction.

Of course, Bündchen cleaned up his act and ended up with Tom Brady as one of the most insanely disciplined healthy couples in the world. She saw a naturopathic physician advising her to remove sugar, grains, dairy, caffeine, alcohol and cigarettes from her diet.

Gisele Bundchen
In the new issue of British Vogue, Gisele Bündchen opens up about her early career and her diet of wine and cancer-fighting bars.
Gisele Bundchen Instagram

Current Bella Hadid model tells very cool In January she is now awake. “I love drinking so much that I’ve even started canceling nights when I don’t feel like I can control myself,” said the 25-year-old, who was dealing with 3 a.m. anxiety from drinking too much. attack.

Healthy, not hard partying, is the norm these days.

“There was a time when heroin fashion was part of the business,” Lawrence said. “My first agency, we represented Jaime King, and she was very candid about her drug problems. It was glorified then.”

He added: “A few years ago, you would see models partying instead of sticking to a healthy lifestyle. Now you see models who are all into yoga, fitness and healthy eating.”

Former model-turned-competitive runner Lucie Beatrix said she learned how to live off cigarettes and alcohol in a showroom.
Former model-turned-competitive runner Lucie Beatrix said she learned how to live off cigarettes and alcohol in a showroom.
Shelvin Sheikh

Lucy Beatrix, 33, is one of the former. The St. Louis native, who lives in a New York showroom and has modeled for ten years, subsists on cigarettes and a bottle of wine at dinner so she can pass out easily.

“I learned from my roommate,” says Beatrix, who has been on the cover of magazines such as Elle Mexico. “The thinner I am, the more money I make. Applause.”

But social media and social justice have transformed our society. The once discerning industry has offered welcome pads for many sizes and ethnicities, and models are encouraged to have their say about their pets.

Models Naomi Campbell and Kate Moss attend the De Beers/Versace 'Diamonds Forever' celebration at Syon House on June 9, 1999 in London.
Kate Moss embodies the concept of heroin fashion. Above is Naomi Campbell and Kate Moss in June 1999.
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Ford Models director Craig Lawrence tells The Post Jaime King
Craig Lawrence, director of Ford Models, told the Post that Jaime King was “very candid about her drug problems. It was glorified back then.” Above, King in 1999.
Evans Ward/BEI/Shutterstock

“I remember when I left the industry, I was so happy to see the body positivity stuff. I was so happy to see bigger girls being hugged instead of being scolded,” said Beatrix, who is now sober and Is a competitive runner.

“It’s like going to a fast food restaurant. In the beginning, you just had the burger. Then they added a turkey burger. Now they have a burger, a veggie, a turkey and an Impossible burger. That’s the way of the industry. There will always be customers who want a 2 or a 4, but what we’ve seen is you can’t just be one thing,” Lawrence said.

The agent saw the changing nature of the curve industry, noting that when Ashley Graham was at his agency, she wasn’t an overnight success. “It took a while,” he said. “I remember Victoria’s Secret saying they wouldn’t use curvy models because VS is about desire. Personally, I think millions of girls who probably don’t consider themselves models, those doors are open. Ten years In the past, Yuminu may not be considered.”

Former French First Lady Carla Bruni smoking and drinking in 1992.
Former French First Lady Carla Bruni smoking and drinking in 1992.
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He noted that high social media following is now as desirable as zero waistline 10 years ago.

“A lot of these brands are working on algorithms. When magazines start replacing models with actors, influencers have become what actors were like in the ’90s,” he said.

Brands are no longer all about blue-eyed blondes.

Curvy influencer Kim Kardashian graces the cover of SI Swim.
Curvy influencer Kim Kardashian graces the cover of SI Swim.

“My friends are all over the world and everyone wants this racially ambiguous girl. It used to be about a girl who looked like Christy Brinkley. That message [of ethnic ambiguity] Louder than ever. “

Beatrix points out that we encourage models to be open about their own issues — even scoring their aggressive transparency scores and magazine covers or campaigns.

“When I lost weight to keep my contract up, I got really thin and got applause from left and right. When I came out and said I had a problem, everyone around me told me not to talk about it. It’s completely different now.”

Or as Lawrence puts it: “Models are exploring their own journey.”